Rapid Permanent Colour – 10 minuti

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Formulated to speed up application, 10 minuti Rapid Permanent Colour is an innovative and professional system: the double complex of pure pigments halves treatment times, with a reaction speed of just 10 minutes. 

Keratin and argan oil protect the hair structure, strengthening and nourishing it simultaneously. 10 minuti offers perfect coverage and lightening up to three tones, with fast, intense and effective action.

100 ml tube

Mixing (1:1) with Yox
Professional use
Color: 1 black
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Hair colours can cause serious allergic reactions. Please read and follow the instructions carefully. This product is not intended for use on people under 16. Black henna temporary tattoos can increase the risk of an allergic reaction. Do not use hair dye: if there is a rash on the face or if the scalp is sensitive, irritated or damaged; if the person in question has had a reaction to hair dye in the past; if the person in question has had a reaction to a black henna temporary tattoo in the past. Wear suitable gloves. Avoid contact with eyes. If the product comes into contact with the eyes, rinse immediately. If the product comes into contact with the eyes, remove any contact lenses, keep the eyes open, and rinse immediately with plenty of water for at least 15 minutes. Seek medical attention. Rinse hair well after application. The colour may stain skin, clothes and items. We recommend that you keep the packaging and all information relating to the product even after its use. Keep out of reach of children.  

WARNING: this product contains ingredients that may cause skin irritation, and a preliminary sensitivity test must therefore be carried out according to the enclosed instructions before using this product. This product should not be used for dyeing eyelashes or eyebrows; doing so could cause blindness.

Professional use only. For external use.

GENERAL ADVICE. Hair colours can cause allergic reactions that may be severe in some rare cases. In any case, a skin sensitivity test must be carried out 48 hours before each application of this colour, even if you have previously applied this product or another colour to your client, as allergies can develop suddenly.

SKIN SENSITIVITY TEST: remove any earrings. Using a cotton swab soaked in the colouring product (not mixed with the oxidising agent), apply it behind the ear or on the inside of the elbow, covering an area the size of a penny (1-2 cm²). Let it dry and apply again. Carefully close the colouring product packaging. Wait 48 hours without washing, covering or touching the patch. If you or your client experience abnormal reactions such as itching, redness or swelling in or around the area being tested during this time, do not use the hair colour.

No more endless sessions and interminable treatments: take control of your time! With 10 minuti Professional Hair Colour, you can achieve the colour of your dreams in half the time.

The rapid permanent dye offers the highest level of coverage, radiance and shine in the shortest possible time.  

Fast and innovative, the permanent dye contains an exclusive complex of pure highly concentrated pigments, which dramatically reduce the typical waiting times: the hair colouring process is complete in just 10 minutes.

The results are astounding: uniform and intense colour meets soft and dynamic hair thanks to the beneficial effects of keratin and argan oil, which help protect, nourish and strengthen the hair.

Argan Oil

With exceptional emollient and moisturising properties, it strengthens the hair fibres and speeds up regrowth


Promotes the restoration of the hair fibres, nourishes and protects the cuticles, and strengthens the intercellular cement

  • Perfect colour in just 10 minutes
  • Maximum white hair coverage
  • Reliable and long-lasting colour